DR. KUMAR SAURAV
Professor
kumar.saurav@abes.edu.in
| Profile | Dr. Kumar Saurav, a distinguished Professor of Strategic and Marketing Management at ABES Business School, brings a wealth of experience to his role. With a Ph.D. in Marketing from Jaipur National University and an MBA from Bharti Vidyapeeth University, he boasts a total of 18.6 years of combined corporate and academic expertise. Dr. Saurav's academic repertoire spans Brand Management, Consumer Behavior, Advertising Management, Marketing Management, Supply Chain Management, R, and SPSS AMOS. Before his academic journey, he held notable positions at Microworld Software Services Pvt. Ltd and India Infoline. His research contributions are recognized through presentations at prominent National Conferences and certifications as a researcher from CEGR New Delhi. Dr. Saurav's commitment to enhancing the academic community is evident through numerous Faculty Development Programs (FDPs) and recent participation in the International Procurement Conference, showcasing his dedication to advancing his field. |
| Qualification | PHD |
| Experience | 18. 8 Years |
| Area of specialization | Marketing & Analytics |
| Google Scholar/ Research Gate | Click here |
| Linkedin Profile | Click here |